From Pennies to Profits: Marketing on a Shoestring in the 21st Century

You no longer need deep pockets to create a global business. Veteran direct marketing professional and publisher Thomas Ainlay Jr. (“Taj”) will share with us his experience of launching [url=http://www.legacymemoirs.com/]Legacy Memoirs[/url], an imprint dedicated to preserving life stories and oral histories worldwide. Among specific areas Taj will cover are: helpful hints on running a virtual office, how to take advantage of publicity opportunities, the ins and outs of networking, and how to use strategic alliances to your best advantage.